Women’s healthy heart initiative Identity creation

Identity creation and website redesigning.


To increase awareness toward the Women’s Healthy Hearth Initiative whose mission is to inform, prevent and treat women hearth disease, we have modernized the visual identity of the foundation and redesigned the website from a to z.

The new logo, composed of four hearts linked together to form a flower, represents the foundation’s position in promoting association and mutual aid between women. Positive and concrete benefits for women arise from these supportive relationships. In addition, the use of hearts highlights the true cause at stake:  women heart health.

The website will be online shortly.